Do Not Respond To This Email

Today I had the pleasure of logging a complaint on KrupsUSA.com about my coffee maker. After an abnormally clunky “Ask A Question” process including several attempts to “answer” my question (read: don’t send us an email), I was able to submit. Within an impressive 30 minutes, I received an auto-response email advising me about their warranty policy.

This is customer service? I could have read this on the back of the manual.

The best part is the ALL CAPS note at the bottom of the email warning me not to reply to the email. It will not be received! Any further questions should be directed to an 800 number.

Dear Krups: I, your customer, have already expressed my preference for communication with you. It’s cheap. It’s instantaneous. If I wanted to call, I would have. My email should tell you: I prefer the timeshifting email communication affords me over 800 numbers. Since it was sent on the weekend, your business hours aren’t convenient for me, and I’m okay with a 2-3 day response time via email. I gave you details about my problem, so an auto-email isn’t enough. Listen to me.