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	<title>Comments on: Tough Times Call For Smart Response</title>
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	<link>http://blog.gettrustworthy.com/2008/12/15/tough-times-call-for-smart-response/</link>
	<description>Repairing Consumer Relationships</description>
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		<title>By: Jamie Scheu</title>
		<link>http://blog.gettrustworthy.com/2008/12/15/tough-times-call-for-smart-response/comment-page-1/#comment-7</link>
		<dc:creator>Jamie Scheu</dc:creator>
		<pubDate>Tue, 16 Dec 2008 17:15:31 +0000</pubDate>
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		<description>Another great example, Kirk. Scott really has figured out that balance between polite and firm in his interactions with detractors. It&#039;s also important to note that Ford has given him the leeway to be so direct, which sets a great example for other brands trying to navigate this space.</description>
		<content:encoded><![CDATA[<p>Another great example, Kirk. Scott really has figured out that balance between polite and firm in his interactions with detractors. It&#8217;s also important to note that Ford has given him the leeway to be so direct, which sets a great example for other brands trying to navigate this space.</p>
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		<title>By: Scott Monty</title>
		<link>http://blog.gettrustworthy.com/2008/12/15/tough-times-call-for-smart-response/comment-page-1/#comment-6</link>
		<dc:creator>Scott Monty</dc:creator>
		<pubDate>Tue, 16 Dec 2008 00:10:18 +0000</pubDate>
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		<description>Thanks for noticing Ford&#039;s efforts, Kirk. It&#039;s been a rough few weeks, but we&#039;ll pull through it.

In particular, thank you for your kind words about my skill. I just try to treat people the way I would in a face-to-face conversation. The rest kind of handles itself.

Scott Monty
Global Digital Communications
Ford Motor Company
http://thefordstory.com</description>
		<content:encoded><![CDATA[<p>Thanks for noticing Ford&#8217;s efforts, Kirk. It&#8217;s been a rough few weeks, but we&#8217;ll pull through it.</p>
<p>In particular, thank you for your kind words about my skill. I just try to treat people the way I would in a face-to-face conversation. The rest kind of handles itself.</p>
<p>Scott Monty<br />
Global Digital Communications<br />
Ford Motor Company<br />
<a href="http://thefordstory.com" rel="nofollow">http://thefordstory.com</a></p>
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