Is monitoring the conversation and then responding to your customers on Twitter, or on blogs akin to stalking?
Friend of the show and head of Global Digital Communications at Ford, Scott Monty, was called out this morning for doing just that. I’ve long admired Scott’s style on this blog and in conversation with my partners. He [...]
Okay, I guess January is turning out to be Twitter-Lovefest month here at Trustworthy. Mashable has posted a great list of comanies who are using Twitter to the fullest by really engaging with their customers and not simply spewing out promos, offers and announcements (you know who you are). The article is obviously culled from [...]
I predict Twitter (or a similar form of microblogging) will be bigger than blogs some day. I feel I might be in the minority here, as I’ve been hearing more and more people say things like “It’s the Second Life of 2008″ or “It’s the latest ’shiny object’ but will fade away like so many [...]
We’re finalizing our plans for SXSW this year and looking forward to pressing the flesh with all of our online friends. We’ll post more details as the date approaches. Hope to see you there!