Social Media Response Hero of the Month

April 26th, 2009 by Kirk Skodis under Customer Service, Newsworthy, Response, Social Media

Paychex Supervisor on Twitter

Paychex Supervisor on Twitter

We got the reply above to our tweet about our co-founder, Holly Skodis, lodging a complaint about Paychex the way we all do these days: on Twitter. She was replied to by @PAYX within 24 hrs and the dialogue ended with Holly commending him for taking her issue seriously.

So here’s this guy, a Supervisor at Paychex who was so inspired by Frank Eliason and his team at Comcast, that he’s taken it upon himself – without pay – to monitor and respond on his employer’s behalf. Wow. This guy is our Social Media Response Hero of the Month (an award I just made up, but I think it might stick!).

The world needs more people like @PAYX. He didn’t wait for someone to add it to his job description. He recognized a need to help his employer engage in social media and he went for it. Additional kudos must go to his superiors who are aware and allow him to continue, even if it is in a quasi lone wolf capacity.

So are we going to see this more often? So far, Social Media Response happens in one of the following scenarios:
1) Companies who build internal teams.
2) Companies who hire Advertising/PR firms.
3) Companies who partner with Trustworthy.

Can we now add:
4) Companies who are lucky enough to have employees who will volunteer their free time?

It’s a pretty shrewd career move if you think about it. Paychex is a huge company and you can bet there is C-suite buzz about social media, Oprah-on-Twitter, etc., but maybe a hesitance to increase head-count in this economy. @PAYX not only increases job security, but should his tweets get some PR hits, he could be climbing his way up faster than you’d think.

Full disclosure: Holly was voicing objections on Twitter about an issue regarding our other company, Real Pie Media, and the Paychex service. Trustworthy is not a client of Paychex.



  • I think it's awesome that this employee takes the time to monitor twitter and be a voice for Paychex (as you mention - for free)

    Maybe it really says something about Paychex and their people.
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