Social Media Response Hero of the Month

April 26th, 2009 by admin under Customer Service, Newsworthy, Response, Social Media

We got the reply above to our tweet about our co-founder, Holly Skodis, lodging a complaint about Paychex the way we all do these days: on Twitter. She was replied to by @PAYX within 24 hrs and the dialogue ended with Holly commending him for taking her issue seriously. So here’s this guy, a Supervisor [...]

Open Letter to Jeff Bezos

April 14th, 2009 by admin under Customer Service, Newsworthy, Response, Social Media

Dear Mr. Bezos, All of us here at Trustworthy are huge fans of Amazon and regularly buy everything from flat-screens to shaving cream on Amazon.com. We get free shipping with Amazon Prime, and even harangue lazy authors via email to publish their works for the Kindle. So it was with great lament that we witnessed [...]

Trustworthy TV

April 12th, 2009 by admin under About Trustworthy, Newsworthy

We’re starting a channel on the YouTubes to chronicle our Social Media Response revolution from Day One. First episode: “Trustworthy @ SXSW09″ (AKA “Where’s Travis?”) which you can watch below, but please click through to enjoy the HD experience. Oh and please subscribe to our channel!

SXSW iPod Touch Winner

March 28th, 2009 by admin under About Trustworthy, Newsworthy, Social Media

As a way to spread the word about Trustworthy during SXSW and to give back for all the love we felt there, we invited everyone who stopped by our booth to enter to win an iPod Touch. All we asked was that people tweet @trustworthy and #sxsw to enter. We had a great number of [...]

SXTW Wrap-Up

We’re back from an amazing weekend at SXSW and we couldn’t be happier with the response from everyone who dropped by to visit us. The overwhelming consensus is that companies are now keenly aware that they need to develop an open and transparent line of communication with their customers in social media – and that [...]

How Far is Too Far?

February 12th, 2009 by admin under Newsworthy, Social Media

The FTC is considering more regulations for the $20 billion online marketing industry. Now, I get the willies anytime I hear the words “web” and “regulation” in the same breath. This is the new frontier people, and we don’t need no stinkin’ badges! But you have to admit, the Center for Digital Democracy has some [...]

Twittering Brands

January 21st, 2009 by admin under Customer Service, Newsworthy, Response, Social Media

Okay, I guess January is turning out to be Twitter-Lovefest month here at Trustworthy. Mashable has posted a great list of comanies who are using Twitter to the fullest by really engaging with their customers and not simply spewing out promos, offers and announcements (you know who you are). The article is obviously culled from [...]

The Consumerist Goes Legit!

December 31st, 2008 by admin under Newsworthy

Today it was announced that Consumers Union, the non-profit publisher of Consumer Reports, has purchased our favorite crime-fighting blog, The Consumerist. What does this mean? No more biting and snarky attacks on evil-doer-corps? Will the scrappy bloggers have to trade their knit caps and flip flops for blue blazers and Dockers? They are claiming no, [...]

If A Tweetree Falls In The Forest

December 28th, 2008 by admin under Newsworthy

Yes, it makes a sound, because everyone is around to hear it today. I just knew there was a reason I followed Dave Winer on Twitter. It’s to discover new services like Tweetree – a new “firehose” service that lets you view more associated content in-stream and in context with the thread. Pretty cool so [...]

Roach Coach 2.0

December 27th, 2008 by admin under Customer Service, Newsworthy, Response

I love this story because it shows the raw power of social media when used by smart entrepreneurs: Three up-and-coming resturanteurs have the idea to serve late-night Korean BBQ from a taco truck and broadcast their roaming locations via Twitter and their blog. A mere thirty days later, it is the talk of L.A. with [...]